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SH307

 
Joanne is responsible for the creation/coordination of marketing and communications materials to enhance the reputation and profile of Algoma University on a global scale. She holds a B.A. from Western University and a diploma in Advertising Art from Fanshawe College. She has worked in the marketing industry for over 25 years working for private and public sectors, for both profit and not-for-profit organizations as well as working in an entrepreneurial capacity bringing a wealth of expertise to her role. She is a graphic designer by trade but also writes and edits content, most notably as the key editor of the Algoma U Today magazine. Joanne is also a key advisor for planning and coordinating special events both on and off-campus. She liaisons with multiple University departments and off-campus vendors to bring high-quality promotional pieces to fruition.

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Based from our Brampton campus, Roberta oversees the talented members of our Marketing and Communications Team, helping to accelerate our ongoing efforts to develop and execute identified marketing and outreach strategies to support our brand refresh implementation, continued enrolment growth, expand program specific promotional activity, further increase awareness of our Special Mission, and assist with the development of internal and external stakeholder relations.

Roberta completed her Bachelor of Business Administration degree at our Brampton campus in 2015.  Prior to this, she completed an Advanced Diploma in Business Marketing from Sheridan College. In addition, Roberta has over 15 years of related experience delivering best-in-class marketing communications strategies, including over six years of progressive experience in corporate and marketing agency related capacities within the GTA since graduating from Algoma University.

Email: [email protected]

Mohamed is a dynamic Communications Manager with global experience in strategic messaging, media relations, crisis communications, and public relations strategies. He is adept at creating and implementing innovative PR plans that enhance brand reputation and engage diverse audiences. Mohamed oversees the Communications Team at Algoma University, ensuring the development and execution of strategic internal and external communications.

Based in our Sault Ste. Marie campus, Mohamed is a results-driven professional committed to achieving organizational objectives. He holds a BA in Journalism and Media from Dublin Business School, and a MA in Media and Communications from City, University of London.

[email protected]
705-971-2227

[email protected]
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Maryn is our Senior Digital Communications Specialist. She holds a BA (Hons) in Advertising and Marketing Communications from the Technological University of Dublin.

Maryn specializes in creative technology and is responsible for planning, developing, and managing the University’s digital content strategy to strengthen its reputation and raise awareness of Algoma University. Through the creation of original and curated content, Maryn manages and creates engaging user experiences on Algoma University’s official social media channels and is the primary content creator for algomau.ca. Maryn works closely with a variety of departments campus-wide to review, monitor, and develop user experience improvements to digital communications.

Email: [email protected]
M: 365-440-9692

Farhan Ahmed holds a Master’s Degree specializing in Marketing from Schulich School of Business – York University, a Graduate Certificate specializing in Human Resource Management and a Bachelor of Commerce degree specialising in Accounting and Finance.

Farhan specializes in creative content creation with compelling narratives and visuals that resonate with target audiences. He also helps with social media management in driving engagement and building brand awareness through strategic content planning. He also helps with designing promotional materials for various departments and events adhering to the brand guidelines of the university.

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Brandie is part of the Marketing and Communications Team. With over 20 years of experience in the graphic design industry, Brandie brings her creative out-of-the-box thinking to elevate Algoma University’s global standing and reputation. She possesses an Honours Advanced Diploma in Graphic Design and an Art Fundamentals Certificate from Sheridan College. She has developed ad campaigns and built many brand identities from the ground up. She collaborates with various university departments and external vendors to ensure the successful creation of top-tier promotional materials.

Email: [email protected]

Based on our Brampton Campus, Natalie assists with planning and designing promotions and publications, supports institutional branding and its implementation, and provides administrative support for internal and external communications. Natalie specializes in digital and social media with a passion for the development and evolution of student centric spaces, learning, and community.

Natalie completed her Bachelor of Fine Arts degree in RTA: New Media at Toronto Metropolitan University in 2023, studying a wide breadth of disciplines including; Graphic Design, Marketing, Audio Production, Professional Communications, Installation Art, and Coding, Robotics, & Video Game Design.

Email: [email protected]

Aya is a digital communications specialist based in Sault Ste. Marie campus.

With a degree in Development Communication and 8 years of experience, she has assisted organizations in crafting engaging brand identities and messaging across digital platforms, implementing website optimization strategies, and managing successful campaigns.

Her goal is to help enrich student experience through Algoma University’s digital presence and communication efforts.